Innovative Design Takes Quadtrac 715 To Twin Red Dot Award Win
This post is courtesy of CNH Industrial.
Case IH’s Quadtrac 715, the 778-HP range-topping tractor model launched just over a year ago, now has two further accolades in its haul of international design and innovation prizes, with wins in both the Commercial Vehicles: Product Design and the Innovative Design categories of the Red Dot Design Award 2025.
With more than 18,000 entries annually from design professionals, companies, and organisations from over 70 countries, the Red Dot Design Award is one of the world’s largest and most renowned design competitions. From a wide array of product categories, an international jury of design professionals selects only the products it considers to feature outstanding design as the Award winners.
The Case IH Quadtrac 715, which introduced a completely new look to the Quadtrac range when launched in 2023, won its first Red Dot Design award in the commercial vehicles section of the Product Design category. The Red Dot organisers recognise qualities ranging from aesthetic appeal to functionality, and from sustainability to innovation, yet what every prizewinner has in common is outstanding design.
There was a second category win for the Case IH Quadtrac 715 in the Innovative Design “metacategory.” As its name suggests, this new category recognises innovation in design, whether “technical optimisation, a different form, the use of an innovative material, or a revolutionary approach to use.” For this assessment of the Quadtrac 715, the judges’ focus was on the innovations designed into the tractor. The standout details of the Quadtrac 715 included its new Heavy-Duty Suspension, designed to boost comfort and work rates.
The Red Dot Design awards are the latest in a long list of accolades bestowed on the Quadtrac 715 since its launch. They include the ASABE AE50 Award 2023 for agricultural innovation across product lines, the Good Design Award 2023, the iF Design Award, an EIMA Technical Innovation award for the comfort and productivity benefits of the new Quadtrac Heavy-Duty Suspension, the Gold Medal at Agrotech 2025 in Poland, and the Tractor of the Year prize 2025.
“‘Breaking Limits’ defines the Quadtrac, not just in terms of power and capacity, but also in terms of its capability and efficiency—all factors that help farmers do more every day, and across every season. This latest award demonstrates how we are also ‘Breaking Limits’ in terms of tractor design,” says David Wilkie, CNH Head of Industrial Design.
“This award recognises the work of our in-house design team based in Oak Brook, Illinois, USA—comprising Eric Jacobsthal, John Piper, and Jesse Gonzales—who skillfully melded strikingly purposeful design with practical style, while implementing advanced engineering such as the new Heavy-Duty Suspension. I’m delighted the groundbreaking design has been recognised with these two Red Dot awards.”
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